Personalized Card

This is no ordinary prepaid card—it rewards you just for shopping! Use your Personalized Ralphs® rewards plus Reloadable Visa® Prepaid Debit Card everywhere Visa Debit Cards are accepted. Plus, you can earn free groceries!

What Is a Personalized Card?

  • A Personalized Card has your name on it and replaces your Temporary Card.
  • Your Personalized Card can be reloaded by using direct deposit (free).
  • With a Personalized Card, you can earn free groceries with Ralphs rewards plus no matter where you shop.

To register for your Personalized Card, call 1-888-853-9523, or click here to get a card. You'll receive your Personalized Card in the mail in seven to 10 days.

Log In to Your Personalized Card Account to:


How to Earn Ralphs rewards plus Visa® Points:

Earn Ralphs rewards plus Visa® points each time you make an eligible purchase with your Personalized Card.

  • 1 point per net $2 spent anywhere Visa is accepted
  • 2 points per net $1 spent at Ralphs
  • 3 points per net $1 spent on our family of brand products

(Net spend is purchases minus credits and returns).

How to Redeem Ralphs rewards plus Visa® Points:

Accumulated points are exchanged for Ralphs rewards plus Visa®
e-certificates that are automatically loaded to your Ralphs rewards plus Visa® Prepaid Card quarterly when you have earned a minimum of 500 rewards points (worth $5) and are redeemable for purchases at Ralphs stores. For Example:

    Earnings Between       Loaded to Card
    January - March            April
    April - June            July
    July - September            October
    October - December            January

To use your Ralphs rewards plus Visa® e-certificates, scan the bar code on the back of your Personalized Card when making purchases in our stores. Your cashier will remind you when you have Ralphs rewards plus Visa® rewards available. Check Points

Fees and restrictions may apply.Standard
messaging rates apply depending on your
mobile carrier plan.View Rates and Fees.

See Terms and Conditions for details.



Receive Free Text or Email Balance Alerts

Receive your balance biweekly via text or email for free. Log in to your Personalized Card account now to manage your alerts!


Personalized Card: 888-853-9523
Temporary Card: 888-853-9461